What is Online Marketing?

Online Marketing generally refers to Marketing on the internet through Search Engine Optimisation, Social Media platforms, Pay-per-click advertising, banner placement and content marketing or blogging. However its scope is getting broader to include email and wireless media including mobile marketing and this is why it is increasingly being referred to as Digital Marketing.

What will you achieve ?

1. You will gain prominence over your competitors by achieving top rankings in the search engine results for targeted, high-traffic search terms
2. You will find your target audience and capture their attention through focused search engine and social media advertising
3. Interact with customers and manage your brand using social media platforms such as Facebook, Twitter and LinkedIn
4. Plan, Set-Up and execute a highly focused eMail marketing Campaign that will allow you to self-manage your email marketing campaign in the future
5. You will stand out in the sea of online brands
6. You will ultimately increase your sales and people’s awareness of who you are and what you do
7. Make sure you are getting Return on your Investment from your web marketing

How do we do it?

1. We start from domain consultation, competitor and traffic search analysis to give you a clear picture of what your competition is doing and what challenges you will be facing
2. We then look at your Business targets for the year ( to 5 year plan) and develop a clear web marketing plan that will help you achieve your goals
3. We look at Key Performance Indicators that will help us gauge the success of the campaign and make sure we are achieving the results we need
4. We Test, Measure, Execute, Measure and Test again. We gather information about your target audience that will help you in your daily business decisions whilst delivering successful online campaigns
5. We give you monthly reports that show you the developments, traffic statistics and qualitative analysis of your online campaign including measurements of Return on Investment (ROI)Not sure which is the best way forward for you? Call us for a Free Consultation on 21 375 016 or email: stef@definedbranding.com, we look forward to meeting you!